In 2015, Lauren Warkentine found herself in a high-profile corporate meeting where her confidence crumbled, a moment she traced back to feeling unempowered in her professional attire. Realizing she wasn’t alone in the struggle to find affordable, professional clothing that expressed both personality and values, Lauren was inspired to create what was missing in the market. From that revelation, William & Lauren was born.
Photo // Andi Bravo
The Mission Behind William & Lauren
William & Lauren is on a mission to provide custom clothing for men and women that captures their unique personalities and unleashes their confidence. At William & Lauren, clothing isn’t just fabric—it’s an armor specifically designed for each individual, reflecting exactly how they choose to show up in the world each day.
Photo // Cassidy Elise Co.
Core Values That Define William & Lauren
At the heart of William & Lauren are values that shape every client experience:
- Celebration: The team at William & Lauren thrives on celebrating not just the accomplishments of their clients but also their own internal achievements. They aim to be a part of every moment in life that’s worth celebrating.
- Luxury: Whether a client is making a one-time purchase or adding continually to their wardrobe, William & Lauren ensures that every customer feels the small luxuries of custom clothing. Their commitment to exceptional customer service makes luxury attainable.
- Welcoming: William & Lauren prioritizes creating a welcoming environment where every interaction is relaxed and comfortable. Clients never feel pressured or sold to; instead, they are invited to take a moment for themselves.
- Ease: Efficiency and approachability are key components of the William & Lauren experience. They value their clients’ time and energy, making the process of obtaining custom clothing straightforward and stress-free.
- Extraordinary: William & Lauren’s well-defined process guarantees an extraordinary shopping experience where the client is always the focal point. Every visit is designed to be enjoyable and memorable.
Photo // Carsyn Craytor
The William & Lauren Experience
At William & Lauren, the journey to finding the perfect custom piece is collaborative and filled with celebration and attention to detail. With access to the finest materials and a keen eye for trends, they ensure that each suit or garment is not just worn but experienced.
As clients step into this unique journey, they are encouraged to shine, stand proudly, and embark on a new chapter in style. William & Lauren is honored to guide them through this process, ensuring they feel nothing short of extraordinary when their special moment arrives.
Photo // The Wild Honey Photography
Embarking on a Style Journey with William & Lauren
- Understanding Your Vision: Every wedding or special occasion has its unique theme, setting, and dreams. Whether it’s the elegance of a black-tie event or the charm of a seaside ceremony, William & Lauren starts by understanding the client’s vision.
- Seasonal Synchronicity: The changing seasons play a pivotal role in selecting the perfect attire. From light linen for summer celebrations to the richness of wool for winter weddings, William & Lauren helps clients choose fabrics that complement both climate and style.
- A Reflection of You: Each piece is a mirror of the client’s personality, tailored not just to fit but to flatter their form and style. From cuts that enhance their figure to colors that match their complexion and wedding theme, every suit and dress is crafted to be as individual as the person wearing it.
- Details That Dazzle: The magic is in the details—custom linings with personal photos, monograms with meaningful dates, and threading that matches wedding colors. These elements transform each garment into a story that is uniquely theirs.
Supporting Clients Through the Wedding Planning Process
At William & Lauren, they believe in turning the journey to the perfect suit into a celebration. Their process is designed to remove stress and focus on style:
- Color Harmony: They match wedding colors effortlessly with liners, threads, and fabrics for a cohesive look.
- Personalized Elegance: Custom touches like monograms and liners infuse each suit with a personal story.
- The Perfect Fit Promise: A flawless fit is guaranteed, ensuring every client feels that their suit was made just for them.
- Style That Speaks: Every design is crafted to highlight the client’s individuality.
- Time-Saving Luxury: William & Lauren streamlines the search for the perfect attire, allowing clients to focus on celebration.
- A Lasting Treasure: Each suit is designed to be cherished and worn long after the wedding bells ring.
Endless Customization and a Commitment to Perfection
Clients can explore a world of colors and fabrics that reflect their unique taste and wedding theme. Each suit is crafted to exact measurements, ensuring no detail is overlooked. Beyond the wedding day, these garments become treasured pieces for special occasions to come.
FAQs
- What’s the timeline for ordering? William & Lauren recommends beginning the process 3-6 months before the wedding to ensure a perfect fit and stress-free experience. However, they are flexible and can start the process sooner for clients looking to be prepared well in advance.
- Can you accommodate out-of-town groomsmen? Absolutely! Virtual fittings and consultations are available to ensure everyone looks their best, no matter where they are.
- What if I need alterations? William & Lauren is dedicated to ensuring every suit fits flawlessly. They offer tailored adjustments as the big day approaches to guarantee the perfect fit, making the client’s peace of mind a top priority.
Experience William & Lauren—Where Your Style Journey Begins
William & Lauren is more than a custom clothier. It is a partner in celebrating life’s extraordinary moments, ensuring each client feels confident, unique, and ready to take on the world with style.